Job Description
Are you a strategic thinker ready to dominate search engine rankings?
Apex Digital Innovations is seeking a highly skilled Senior SEO Specialist to join our elite marketing team in New York. In this pivotal role, you will architect organic growth strategies that elevate our brand visibility and drive measurable ROI. You will work at the intersection of technical engineering and creative content, optimizing the web experience for both users and search algorithms.
Why Join Us?
- Competitive salary and performance bonuses.
- Flexible remote/hybrid work options.
- Access to cutting-edge tools and continuous learning opportunities.
- Work with a diverse team of industry leaders.
Responsibilities
- Technical SEO Leadership: Conduct in-depth site audits to identify and fix crawl errors, site speed issues, and indexability problems.
- Strategy Development: Develop and execute comprehensive SEO roadmaps aligned with business objectives and market trends.
- Keyword & Content Optimization: Lead keyword research and content strategy to ensure high-ranking, relevant pages that convert.
- Analytics & Reporting: Monitor key performance indicators (KPIs) using Google Analytics 4 and Search Console; produce detailed monthly reports for stakeholders.
- Link Building: Spearhead off-page SEO efforts to build a high-authority backlink profile.
- Competitive Analysis: Monitor competitor movements and algorithm updates to stay ahead of the curve.
Qualifications
- Experience: 5+ years of proven success in SEO, Digital Marketing, or a related field.
- Technical Proficiency: Deep understanding of HTML, CSS, JavaScript, and site architecture.
- Tools: Expert level with Google Analytics, Google Search Console, Ahrefs, SEMrush, or similar tools.
- Core Web Vitals: Strong grasp of Google's Page Experience guidelines.
- Communication: Exceptional ability to translate complex technical data into actionable business insights for non-technical teams.
- Education: Bachelor’s degree in Marketing, Business, or a related field (or equivalent work experience).